Davide Groppi opens a new Milan store

February 27, 2024

(Italy) – Davide Groppi opens a new two-level store, via Manzoni 38, in Milan.

The brand’s new store marks another milestone after New York, Seoul, Porto, Mallorca, Piacenza, Parma, Bologna, Verona. Designed with the 967arch studio, Milano Manzoni 38 spans over 200sqm and distributed over two levels.

Davide Groppi says: “In 1998 I opened my first shop in Milan, in via Medici. I was scared and excited at the same time, but I understood that Milan was important and over time I learned to love it. Today it is one of my places. The space in via Medici has changed over the years along with the company, but it is there that I have always expressed all my passion for light. Today I feel the need to find another place for my creations. And 25 years later, I find myself here, excited, in the centre of Milan, in one of its most exclusive areas, via Manzoni. The thrill of 1998 is the same, and the desire to reveal all our luminous stories, our alphabet, and our syntax is the same. Via Manzoni will be a place of meeting, representation, and seduction. Thanks to everyone: to my collaborators, to my friends, to all the people who believed in me.”