Media 10 launches LuxuryMade

July 7, 2016

(UK) – Events company Media 10 launches new decorative show LuxuryMade as part of London Design Festival 2016.

LuxuryMade focuses on the high-end interior design market, showcasing lighting, accessories, fabrics and furniture from 50 brands. The new show will take place across two spaces; The Pillar Hall banquet room with Corinthian columns, and Upper Pillar Hall, which was once the UK’s first electric cinema.

Both spaces were constructed as part of the original Olympia site opened in 1886 as the ‘Princes Apartments’. LuxuryMade will play a central part of a new West Kensington design district, alongside Design Museum and 100% Design in 2016.

Event Director William Knight commented: “The launch of LuxuryMade marks an exciting moment for Media 10, the London Design Festival and the luxury interiors community.

“By staging a beautifully produced and highly selective showcase of some of the best contemporary and decorative brands in a stunning central location, it responds to an expanding market in need of a new high quality event and visitor experience.

“We have placed this ambitious show within the emerging powerhouse of design in West Kensington – alongside the new Design Museum and 100% Design.”

Set across two spaces within one venue, LuxuryMade will take place in Olympia’s Pillar Halls, part of which have been hidden from public view for over 20 years.

The Pillar Hall is an extravagant banquet room with ornate marble Corinthian columns and intricately embellished ceilings. The high arches of the Upper Pillar Hall, which was once the UK’s first electric cinema, will serve as the second space.

Both halls, constructed as part of the original Olympia site which opened in 1886 as the ‘Prince’s Apartments’, demonstrate the grandeur of Victorian architecture and subsequently, provide the ultimate venue for this event.

London-based international studio Maddux Creative will be responsible for the aesthetics of the show’s interior. Experts in bespoke interior design, this collaborative force of interior designers and architects, is headed up by design duo Jo leGleud and Scott Maddux.

Founded in 2011, Scott and Jo have established a strong multidisciplinary design team with a shared aesthetic vision and creative sensibility. Focusing their collective skills, dedication and knowledge, they deliver imaginative and distinct design tailer-made to address their clients’ specific needs and tastes.

In designing the space, Maddux Creative will forge an atmosphere representative of the diverse range of exhibitors, creating a setting aimed to inspire visitors.

Visit the show from September 21 – 24 2016.