(Italy) – After much success in Italy, decorative lighting design brand Slamp has landed in the UK.
The end of 2021 proved fruitful, with doubled earnings arriving at 11.5 million Euros, and a breakthrough in 2022 when Slamp opened its first flagship store, Slamp Milano Duomo. Now the brand is expanding this September with Slamp London Knightsbridge and a new e-commerce site specifically designed for UK customers.
Exploring foreign markets, especially within the UK, is part of the brand’s honed focus on the contract sector. These first flagship stores in Milan and London are the beginning as the brand looks to 2023 as the fit time to expand its reach to other locations.
Slamp’s Sales and Marketing Director Erika Martino Mazza says: “Slamp establishing a presence in London is part of a larger strategical picture, strongly concentrated on the hospitality and contract sectors. London is certainly the place to be; the capital city is the hub of innovation, a trampoline for highly-concentrated architectural studies undertaken by international designers with undeniable connections to large contract projects spanning from the United States to China. The choice to root the brand as an essential and permanent presence was effortless.”
Slamp London Knightsbridge opened in September during the much anticipated London Design Week within one of the city’s most elite neighbourhoods. Inside the space, an exclusive look into the collections created with renowned architect Zaha Hadid, as well as a selection of pieces intended for the contract and architectural sectors. The heightened creativity, numerous events, and surprising installations of London Design Week served as the perfect backdrop for the inauguration.